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Clearbit

Clearbit

Overview

What is Clearbit?

Clearbit is a data enrichment product that automatically updates sales records with verified company and contact data, with the goal of providing better insights into prospects.The product integrates with a number of tools including Salesforce, G Suite, Outlook, HubSpot, Marketo,…

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Recent Reviews

TrustRadius Insights

Clearbit has become an invaluable tool for sales teams, providing them with a wealth of information to enhance their prospecting efforts. …
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Great Niche product

10 out of 10
December 17, 2019
Incentivized
Clearbit is being used primarily by our sales team to help clean our Salesforce data. We rely on a lot of cold outreach, and being able to …
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Clearbit Review

7 out of 10
December 17, 2019
Incentivized
I am a Consultant who was involved in the decision-making process for my client in the Retail Sector. They were looking for a solution …
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Clearbit review

9 out of 10
May 21, 2019
Incentivized
As the only lead development rep, I use the Clearbit extension often. Clearbit allows me to quickly search for leads and build lists right …
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Enrich with clearbit!

6 out of 10
May 04, 2019
We use Clearbit enrichment. It's technically used by the sales and marketing department for data enrichment aka updating data regarding …
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Better options abound

3 out of 10
November 30, 2018
Incentivized
Clearbit was used by reps in our organization to find contact information for companies and people they were prospecting into. It was …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 20 features
  • Industry information (22)
    7.0
    70%
  • Contact information (21)
    7.0
    70%
  • Company information (22)
    7.0
    70%
  • List quality (18)
    7.0
    70%
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Pricing

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All Plans

$20,000.00

Cloud
Annually

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://clearbit.com/pricing

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services
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Features

Prospecting

Features related to generating leads and finding new contacts.

8.7
Avg 7.6

Sales Intelligence Data Standards

How well does the contact, company, and industry information provided by the SI tool meet the user’s needs? Is the availability and quality of data satisfactory?

7
Avg 7.5

Data Augmentation & Lead Qualification

Features around contact data management and lead intelligence.

8.6
Avg 7.4

Sales Intelligence Email Features

Features that support sending emails to leads, especially initial emails to a list of prospects. May gather additional sales intelligence based on email engagement, adding additional info to the contact record and/or contributing to lead prioritization.

8.5
Avg 7.5
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Product Details

What is Clearbit?

Clearbit is a data enrichment product that automatically updates sales records with verified company and contact data, with the goal of providing better insights into prospects.

The product integrates with a number of tools including Salesforce, G Suite, Outlook, HubSpot, Marketo, Zapier, Segment, and Tray.

Clearbit Video

Clearbit searches dozens of sources in real-time to push fresh data into Salesforce automatically. Use accurate, clean info to prioritize top leads and guide sales to more wins.

Clearbit Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo
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Comparisons

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Reviews and Ratings

(65)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Clearbit has become an invaluable tool for sales teams, providing them with a wealth of information to enhance their prospecting efforts. Users appreciate the user-friendly interface and intuitive design, which allows for easy access to company webpages and seamless communication. The software's ability to automatically update ensures that users have the most up-to-date information at their fingertips through its extensions. Sales teams rely on Clearbit to enrich account information, obtain insights into companies, and find accurate contact information for cold outreach.

In addition to sales, Clearbit also serves as a valuable resource for marketing teams. It is utilized to generate leads and contacts, filter by various criteria, and enrich existing data in Salesforce. The software further supports Account-Based Marketing efforts by personalizing digital experiences for target accounts and improving data quality for lead generation forms. Clients in the retail sector specifically choose Clearbit to access data, drive insights for marketing, and nurture the right opportunities to boost sales revenues.

One of the notable features of Clearbit is its ability to deanonymize website traffic through Clearbit Reveal. This functionality provides valuable context on visitors' industries and technologies used, helping businesses tailor their site messaging effectively. Furthermore, Clearbit's capability to enrich anonymous web traffic and incoming leads adds a layer of certainty to previously unknown activity.

Overall, Clearbit has proven its value across various use cases. It empowers sales teams with accurate data for prospecting and outreach while supporting marketing efforts with lead generation and personalized experiences. With its intuitive interface and automatic updates, Clearbit continues to enhance productivity and enable businesses to make informed decisions based on enriched data.

Users commonly recommend the following:

  1. Have a clear use case in mind when integrating Clearbit Enrichment. This ensures that the tool is effectively utilized for specific business intelligence needs and trials.

  2. Store the data obtained from Clearbit to avoid repetitive API calls. This practice optimizes efficiency and prevents unnecessary resource usage.

  3. Integrate Clearbit with key platforms like HubSpot or Salesforce. Users find this integration particularly useful as it enhances the capabilities of Clearbit and allows for seamless workflows and contact sourcing in large enterprise accounts.

Attribute Ratings

Reviews

(1-10 of 10)
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Score 10 out of 10
Vetted Review
Verified User
Incentivized
Clearbit allows our team to target our ICP on Facebook with paid advertising. Facebook is typically a channel where the majority of our ICP spends time, but the quality of leads is poor. Essentially, we can finally mimic our efforts and campaign strategy on LinkedIn in Facebook, giving us even more touch points and channels to reach our ICP. When we want to hit users at a higher frequency, using multiple platforms to hit the same users really helps.
  • Company size targeting
  • Job seniority targeting
  • ABM
  • Demand capture
  • Demand generation
  • Better customer matching
  • Further industry segmentation
  • Would like it to be cheaper
  • Pre built audience lists
Clearbit has helped our marketing team better target our ICP on channels that it could not do before. The targeting is far superior than their competitors and extremely user-friendly/easy to use. If you are in tech and want to target your ICP on Facebook, this is an absolutely great tool for your company.
Annette Barraza | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
It is a very user-friendly tool with an intuitive interface where every icon is presented in a well-organized form. Furthermore, I can easily find out any company’s webpage and correspond with them about my product. The extensions that are provided by this software updates automatically to show users useful information. Overall, it is an excellent product and now it keeps the importance in our organization because of its effective performance.
  • I appreciate its simple layout and its navigation which allows SDRs to find company-associated web pages.
  • I can easily send them emails. In this way, I have generated leads that eventually affect my sales.
  • It is integrated with so many other similar tools that have left a mark in managing the CRM.
  • The pricing policy is very high which hinders its usage among the small business setup.
  • Also, the company's LinkedIn profile is not found every time.
  • However, this tool is found to be a convenient one.
It is more than a 100% recommended tool. It will become just like a business partner to you in terms of product marketing and selling. Furthermore, your team will get a professional approach to the new trend thus I will surely recommend it. It never compromises with its authentic services.
December 17, 2019

Clearbit Review

Score 7 out of 10
Vetted Review
Verified User
Incentivized
I am a Consultant who was involved in the decision-making process for my client in the Retail Sector. They were looking for a solution that would give them access to their data and drive insights for marketing to nurture the right opportunities and boost sales revenues. Giving their website visitors an identity was definitely something that they could benefit from as well.
  • Turn website visitors into leads with full company profiles.
  • Excellent customer support.
  • No multi-user capability for teams.
  • The cost is quite high but worth it.
Clearbit is not the best solution to position for single owner/operator and small business scenarios simply because the full value may not be realized as quickly. BPO and Marketing agencies would be a perfect fit for Clearbit. They would have the best potential to really leverage the power of Clearbit and ROI very quickly. In this scenario, Sales agents can greatly benefit from the ability to access company info and find other contacts and emails at a company.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Clearbit is used by two different teams in our sales department. The research team uses it to enrich accounts with general information about the prospective companies e.g. employee size, segment, industry, location, social media handles etc. They further use it to cross-reference email addresses that we find from other tools.

The SDRs use it to gain an insight into the company, largely from what the researchers have found regarding the above points, but also to find recent company news, have quick link references to useful company webpages, and occasionally making use of the additional phone numbers it provides for the company and contacts.
  • The integration with Salesforce is great. We enter the companies webpage into the Salesforce field and the Clearbit extension updates automatically to show users useful information.
  • Emails it finds are accurate a lot of the time.
  • Very easy to use - simple layout that is easy to read and navigate while also quickly allowing SDRs to find company associated webpages.
  • The phone numbers that it gives you are nowhere near as accurate as the emails it finds. It can be a bit of lottery as to whether the number still works, and goes to the place you want it to.
  • Doesn't always find the companies LinkedIn profile (10% of the time).
  • Company news isn't always available - not sure what causes this, but it would be good to fix this up.
Clearbit is well suited to:
  1. SDRs who want to be able to quickly pop open relevant company pages.
  2. SDRs who want a quick overview of the company while the phone is dialing.
  3. SDRs and researchers who need additional phone numbers for companies.
  4. Researchers - finding emails quickly for prospects.

Clearbit is not so well suited:
  1. When companies are smaller (<100). I feel (this is not proven) that Clearbit is less likely to find company news and social handles.
  2. You can't rely on it to find contact phone numbers.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
We use Clearbit to help support our Account-Based Marketing efforts and with data quality improvements. For ABM we use Clearbit to personalize digital experiences on the site for our target accounts. For data quality, our primary use case is to power our lead generation forms. Clearbit requires users to enter less data and significantly improves our conversion rate.
  • Accurate data on accounts and contacts.
  • Good match rate on accounts visiting our site.
  • Solid account team and support.
  • None that I can add
Well suited to businesses seeking to deploy ABM and those who require accurate contact and account data.
May 21, 2019

Clearbit review

Score 9 out of 10
Vetted Review
Verified User
Incentivized
As the only lead development rep, I use the Clearbit extension often. Clearbit allows me to quickly search for leads and build lists right in a Google sheet. The extension makes it easy to search for both companies and prospects. I can also quickly search for leads right in my CRM by using the Salesforce/Clearbit integration.
  • Clearbit makes building prospect lists fast and easy.
  • Clearbit has a great integration with Salesforce.
  • The Clearbit Chrome extension is a quick and easy way to search/build lead lists right in Google.
  • The data Clearbit provides is good, but it doesn't compare to some competitors. While you can find a large range of data, other providers have more clean data.
  • The Google Sheets add-on is not as comprehensive. It would be nice if you could search for both prospect emails and numbers there.
  • Clearbit provides direct dials, but again it's not as accurate as other services.
Overall I think the prospecting aspect of the product is good. Depending on the industry you are targeting, the data might not be the best. They do provide you with a data test prior to purchasing, which I highly recommend. If you know exactly who your target prospect is and the data is there, this is a great tool. If you're not sure who you're trying to target, this is probably not the best tool.
Michael Sullivan | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Incentivized
Clearbit has been offered to the entire sales staff as an add on for use in helping to prospect for new customers. The entire sales staff has been trained on the use of Clearbit, but it is not a required use for everyone on the sales team.
  • It provides good data for contacting customers by having their emails readily available.
  • It enables users to find additional contacts and their LinkedIn profiles to better understand their position within companies that user is trying to sell to.
  • Clearbit enables users to be able to easily add contacts into salesforce, making for cleaning data into the CRM and ensure better contactablity of contacts.
  • Clearbit does not always have insight into new start up businesses, so that if you if your targets are start up companies, or companies in an early growth mode, it is perhaps not the best use for contacts at companies of that nature.
  • Sometimes Clearbit is wonky on initial install as far as adding contacts, also, a big drawback is that it works only in chrome, but for our salesforce, we must use IE only for much of the functionality, so having to swap back between Chrome and IE on two screens can be confusing. Cross functionality would be a big improvement. If your CRM does not allow for use in chrome, Clearbit may not be a good fit for your company.
  • Contacts at some legitimately larger companies is not complete, as such it does cast doubt as to how extensive Clearbit's information is for other mid-size and enterprise level companies.

For mid-sized multi-location businesses, Clearbit has provided additional contacts that I was unaware of, their email and phone contact information.

For a start up which is in growth mode, Clearbit was only able to provide existing contact names that I already had been in contact with, and did not provide insight below the C-Level.

November 26, 2018

Clearbit is on point!

German Marchesani | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
I mainly used Clearbit to find out the emails of members at organizations where I wanted to get in touch with the CEO to interview them for our podcast. Clearbit delivers the correct contact information of a vast variety of industries. Would definitely recommend to anyone looking for correct info.
  • Correct contact info
  • User-friendly
  • Easy search of database
  • Some info needs updating
  • More free searches
  • Deliver later email option
  • It is perfect for getting in contact with anyone in different companies.
  • Should have better options and be more compatible with Gmail features.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Clearbit is used by our marketing team to generate leads and contacts for our sales team. It allows us to build out for our events based on targets and region, providing us with 80 matching fields. The software also enriches current data we have already put into Salesforce and updates the information every 30 days. The program allows us to filter by name, title, department, and title level. Clearbit acts as another contact holder as well and copies their information in our CRM set up. The product is relatively new, but they work closely with us to help make it fit our specific business needs.
  • The phone numbers are extremely accurate, so our sales team isn't wasting time calling 800 numbers or being transferred.
  • ClearBit mapping is great because there are 80 fields that map and an API.
  • We can build out our leads and contacts extremely faster because of the simplicity of the program.
  • There is not an exact region search per se. The search option pulls mostly from the region specified but not only.
  • Each search is limited to 20 contacts per account, but you can go back and search again for 20 additional.
  • The prospector feature includes existing prospects as part of the 20 limit, so you have to be more specific in the search.
ClearBit is great for building out broad lists of contacts from all types of companies. It works well for us especially when we need to send out a mass email last minute to get attendees to come to our events. I think for a company that has closer relationships with their customers it might not work as well. It is best suited for a B2B, not B2C.
Kim Dammers | TrustRadius Reviewer
Score 2 out of 10
Vetted Review
Verified User
Clearbit advertises that its users can find any e-mail address in seconds. It can't. I am not even talking about hidden addresses. I typed in my company's name, and Clearbit just stayed blank; it didn't even say that it couldn't find anything.
  • Not much. At least it found an instructor at a university I chose, though. However, it was not especially fast.
  • Its database is too small.
It is not suited for finding some smaller companies. It seems suited for finding faculty e-mails, though these are usually easy to find for American universities at their own websites.
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